ASAP is the go-to community for partnership and alliance success.
Nancy Ridge is honored to be able to share her Thought Leadership with the Association of Strategic Professionals (ASAP) member community.
Contributing to the article Treating Your Partners Like Customers, she shares on partners coming to us with a deeper understanding of where they fit in to the ecosystem, in the most recent Q1 2022 Issue of Strategic Alliance Quarterly, the leading publication for alliance, partnering, and collaboration professionals.
“PX = CX = Revenue.”