Innovating around the Customer – Building Partner Solutions

Sep 20, 2022 | channel, news release, technology, techology revolution

Harness The Network Power Of Partner Ecosystems For Faster Sales, Bigger Deals, And Higher Close Rates

Welcome to MSP Insights’ second episode of achieving amazing sales results through partner collaboration within an ecosystem. This webinar series will help you to understand why partner to partner (P2P) relationships are important for the success of your business. P2P is becoming more and more important because more companies are adopting the partner ecosystem model.

On June 28, hosts Norma Watenpaugh (Phoenix Consulting Group), Gary Lam (Kokua Consulting Group), Dede Haas (DLH Services), and guest Nancy Ridge (Ridge Innovative) discussed how insanely great solutions are the result of innovating around the customer experience for compelling business outcomes. In subsequent webinars, we will drill down on specific topics such as winning the deal.

If you want more information on partner ecosystems or would like to join our live webinars, please visit Partner to Partner Collaboration.

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In this Partner to Partner Collaboration recipe, designing the solution is step one of five in delivering amazing sales results.

Join us in a lively roundtable discussion on how insanely great solutions are the result of innovating around the customer experience and solving for compelling business outcomes. Our special guest panelist is Nancy Ridge, President of Ridge Innovative. Nancy Ridge is a trusted advisor to her clients. She brings a laser focus on enabling business outcomes through technology. In addition, Ridge offers programs for developing channel ecosystems through automated enablement, leadership coaching, team selling, and one on one professional coaching. Nancy has built ecosystems and led them. Ridge led sales for a high-touch wholesale carrier where she was responsible for creating and managing the indirect sales channel. The company won #41 on the “Inc. 500” list of fastest-growing companies with over 2,000% growth. She is the co-founder and past president of the Alliance of Channel Women, a Silver Stevie recipient for Executive of the Year, a certified WBENC, sits on the Boards of 3 non-profits and is an enthusiastic mentor for women and girls in both the workplace and her community.

Step one to faster sales, bigger deals, and higher close rates Steve Jobs was quoted: ‘Start with the customer experience and work backward to the technology’. We think that this is the genius behind “insanely great” products and is the secret sauce in Partner to Partner Collaboration.”

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