Channel Ecosystem Development

SERVICES

Our Approach

With 76% of world trade now going through partners, every organization must be innovative in their go to market strategy to remain competitive. Ridge Innovative brings a deep understanding of the partner ecosystem and its impact on customer experience to our clients. We work alongside you to leverage relationships and the latest technology to deliver high performing, revenue generating channel ecosystems. Through program strategy and development, systems assessments, intelligent partner recruiting, and leading-edge leadership assessment & coaching, together we build a client-centric ecosystem to support customer needs, expand customer value and deliver a better customer experience.

“The average ecosystem will be 20 times bigger than your partner network is today. There’s no way to do your processes, your portal the way you do today.”

Jay McBain, Canalys

 

SERVICES

Expertise Where You Need It

Guided by our belief in innovation with a purpose, Ridge Innovative offers you choices on where you want to focus in transforming your alliance and partner programs. Whether you have a specific initiative in mind, a desire for re-igniting an existing program or building something brand new, our network of experts bring guidance, validation and results.

Strategy & Framework

Systems - Channel Automation

Activating & Recruiting Partners

Assessment Re-Imagined

Marketing

Leadership Coaching

SERVICES

Our Ecosystem Partners

Approach

Channel Ecosystem Development

Ecosystems are the new landscape of digital transformation. Unlike the old models where competitors operated in silos separately, the new environment disregards competition in favor of contribution. Meeting the needs of the End User is the collective, ultimate goal. “A rising tide raises all boats” Ridge Innovative ensures you will ride the wave of innovation all the way to the top!

Expertise Where You Need It

Guided by our belief in innovation with a purpose, Ridge Innovative offers you choices on where you want to focus in transforming your alliance and partner programs. Whether you have a specific initiative in mind, a desire for re-igniting an existing program or building something brand new, our network of experts bring guidance, validation and results.

 

6 Step Proven Process

We take an ecosystem approach to channel alliances to deliver an interdependent value-creation network, resulting in customers achieving better business outcomes. Partners significantly increase the size of the deals, while closing them faster and more often.

TESTIMONIALS

What People Are Saying

“Working with Nancy has been an incredible experience. I have a lot more clarity on my strengths, my vision, my goals, and most importantly, what I need to do to achieve them. Nancy is not only incredibly insightful and adept at business, she’s also a very caring person who I look forward to speaking with every week. If you’re considering a coaching program with Nancy, definitely do it!”

Angela Leavitt, Founder & CEO at Mojenta

“I have had the pleasure of working with Nancy for over 20 years, most recently as my business coach.  Nancy has helped me crystalize our vision and create the discipline to take Symmetry Consulting to the next level.  With the Ridge Innovative tools in place, we have seen increased revenues and profitability.  Thank you for giving me the framework to be successful!”

Nancy Schwartz, Managing Partner, Symmetry

“Nancy and Norma’s research strongly promotes the imperative of rethinking our traditional channel strategy to incorporate the optimal “PX” (Partner Experience) for the key entities that impact CX. The insights from their work are many, but all can be leveraged to redirect corporate partner strategy to leverage the true value of the Channel…”

Mark Rogers, SVP of Global Strategic Accounts and Partnerships

“Nancy is one of the all time great minds in our industry. She has the rare combination of vision and operational expertise that can add tremendous value to any organization’s strategic plan. I’ve known and worked with Nancy for nearly 15 years now and I’m a better leader because of it. This is an easy 5 star review.”

Bruce Wirt, CRO at Telesystem

“Nancy was engaged to help our team understand the current state of the channel and the difference between transactional agents and real influencers. Her description and focus on finding strong influencers has had a tremendous effect on Televergence. The focus she helped us develop was critical in a new plan that we undertook to attract the kind of true industry influencers that have assisted in increasing strong new partnerships and driving new revenues to Televergence.”

Ira Globerson, Channel Chief and VP of Sales, Televergence

“We were very fortunate to meet Nancy and the Ridge Innovative team very early on in our channel journey. Working with her has meant we’ve been able to make solid strategic decisions and take the approach that best suits our needs. Her breadth of experience and knowledge in this space has been invaluable. I’d highly recommend working with Nancy and Ridge Innovative if you’re considering channel partnerships as a viable growth path for your business.”

Caleb Helm, VP of Global Operations & Partnerships, Lumin

“Nancy has played a crucial role in the success of both our 100% Chiropractic offices. She not only unified our team but also helped define the blueprint for a successful team in this business. Working with her has been a true blessing, and she has significantly elevated our team in a short time.”

Danny Deutsch, Partner at 100% Chiropractic, Winter Garden

“Partners are the customer experience. That is the innovative insight Nancy Ridge and Norma Watenpaugh share in this thoughtful study. Partners play a role in all stages of the customer engagement process and therefore they affect the overall customer experience.”

Prof. dr. Ard-Pieter de Man
Vrije Universiteit Amsterdam
School of Business and Economics

 

Ms. Ridge and the 100% Chiropractic Winter Garden team collaborated to complete individual Deeper Signals Assessments. From these results, Ms. Ridge began to instruct me how to lead our team to success. Ms. Ridge and I participate in weekly meetings to reflect, review, and revise components of our practice to expedite our trajectory towards our goals.

As a new Clinic Director who has never led a team, I attribute our current growth and our future growth to her remarkable guidance. I would recommend collaboration with Ms. Ridge to any and all that are looking to succeed in business and develop exemplary team leadership skills.”

Dr. Erin White, DC, Clinic Director, 100% Chiropractic

“Nancy is instrumental in providing me with strategic decision making and identifying skills I did not know I had, but more importantly helped me recognize what is the most important thing in my life and kept me focused on that.”

Farrah Kashef, VP of Business Development and Co-Founder, Unitas Global